Which e cigarette is most like my favourite cigarette? : The Electric Tobacconist Ltd. Marlboro and Juul are the most popular cigarette and e cigarette brands among kids. It's no coincidence: Juul very much emulated Marlboro in its design from the very beginning and in its marketing. E Cigarettes at the Point of Sale Counter Tobacco Juul Pod Vs Cigarette Marlboro maker Altria takes 35% stake in e cigarette company JUUL